Florena Fermented Skincare is a new brand who recently launched over on Escentual and I was kindly sent some of the products to try. Whenever I am sent skincare, I like to really give it old few weeks of trying it before I share it on my blog and then as I’ve used it for longer periods of time, I come back and update the post.
As a brand, Florena is committed to having natural ingredients and being both ethical and sustainable. Given the brands name, Fermentation is said to be the beating heart of Florena Fermented Skincare. Fermentation naturally transforms ingredients into compounds that make them more powerful and concentrated. This process has enabled Florena to create eco-friendly skincare products such as face moisturisers, and facial oils which rejuvenate your skin using natural oils and flowers. The brand is also both natural and vegan and the skincare range includes a variety of products such as face masks and face cleansers which contain carefully chosen oils and flowers such as Camellia, Honeysuckle, Helichrysum and Jasmine, for their naturally beneficial skincare properties.
Inspired by the latin word ‘floreo’, Florena means to blossom and flourish.A symbol of purity, femininity and beauty, Florena’s fermented skincare collection is created using carefully selected, sustainably sourced ingredients to ensure the highest quality formulations. Comprising at least 99.46% natural derived ingredients, each formula has achieved a COSMOS natural certification, which means they meet rigorous ethical standards in everything from processing to packaging.The vegan skincare range utilises the innovative process of fermentation to enhance each active and encourage the absorption of each nourishing ingredient into your skin.
The first product within this collection is the Cleansing Bar and it is enriched with fermented Jasmin and fermented Angelica oil.
This facial cleansing bar contains a 100% natural origin formula that is designed to cleanse thoroughly whilst gently, removing dirt and impurities. Suitable for all skin types, what I like about this cleansing bar is that it cleans the skin and leaves it feeling soft and smooth to the touch without stripping it to leave it feeling in need of moisture.
The next product is the 24H Hydrating Day Cream and it is is enriched with fermented Camellia Sinensis and fermented Olive Oil.
On the skin, this cream is incredibly lightweight and absorbs really quickly on contact with the skin and is designed to lock in moisture for 24 hours. It isn’t as overly scented as I had expected it to be, though there is a slight clean scent that you can detect. Worth noting that there is also a night cream too.
I love a good face mask and with Florena, I used the 24 hour hydration Mask which is described as being a 5 minute mask for a boost of hydration.
Again, this mask like the cream above is enriched with fermented Camellia Sinensis and fermented Olive Oil which works to give your skin an intensive moisture boost. On the skin, this mask is really soothing and is designed to leave your skin feeling soft, smooth and supple.
The product which caught my attention from Florena is the Facial Oils and I have the Illuminating Facial Oil which, as you can see has petals freely floating within the oil.
Enriched with fermented Pink Helichrysum and fermented Safflower Oil, it is designed to not only leave your skin feeling silky smooth, but to also restore radiance and vitality to dull, tired skin. Ideal for using on its own if you wish, but this oil can also be added to other products such as your day cream or even into a face mask, it helpfully comes with a handy pipette applicator. What I have found with this oil is that it doesn't have that oily feel on the skin, mainly because as soon as it touches mine it absorbs in double quick time, but it also doesn't leave any greasy film on the skin either.
The final two products within my little collection are for the lips and I am a huge advocate of owning as many lip balms, lip oils, lip scrubs and lipsticks as is possible! I have both the Florena Intense Hydration Lip Butter and the Florena Natural Gloss Lip Oil.
The Intense Hydration Lip Butter is absolutely divine and it uses a blend of fermented portulaca and olive oil for their deep moisturising and replenishing properties. Then there is also antioxidants and essential fatty acids omega 6 and 9 which work to prevent dryness and repair previous damage. On the lips, the texture is rich and creamy and leaves the slightest shine.
The Natural Gloss Lip Oil, like the facial oil also grabbed my attention because of the floating Helichrysum petals that you can see through the bottle. This Lip Oil is infused with 100% natural ingredients and it also has a unique plumping action that is said to add volume for a fuller-looking pout. This vegan-friendly complex contains pink helichrysum petals alongside fermented safflower oil and together they work to moisturise the lips leaving behind a glossy, natural-looking shine, added to that, this lip oil is also packed full of everything from antioxidants to omega 6 and 9, which work to repair chapped lips and protect from further irritation.
Florena Fermented Skincare as a brand has an amazing price point, starting at just £4.99 prices raise up too just £19.99 and for good quality vegan skincare like this, it is an absolute steal. You can find the entire range over on Escentual and there is some great offers to be had.
