If you have never come across the brand Alpha-H before, they are described as being a pioneering Australian skincare brand who combines active natural ingredients and the latest in scientific technology to bring a range of skincare and anti-ageing products that will help you achieve a brighter, smooth and visibly more radiant complexion. Over my time getting to know the brand, I have learnt so much about my skin, what will and won't work and how simple changes to a routine can really shake things up.
I was lucky enough to be present for the launch of two new products from Alpha-H and they recently launched on to QVC. The first is the Liquid Gold Ultimate Mask and the second is the super-sized Liquid Gold Resurfacing Cleansing Cream. I was also kindly given a Liquid Gold 24 Hour Moisture Repair Cream too.
The Liquid Gold Resurfacing Cleansing Cream is described as being a luxurious multi-tasking cream cleanser which purifies and primes, eliminating dead skin cells and pollution particles to leave the skin smooth, brightened and plump.
Designed to gently exfoliate your skin whilst removing makeup and daily grime, it is enriched with lime pearl AHA's, glycolic and lactic acid. Lime Pearl is described as being a new natural source AHA which has been sustainably extracted from precious native Australian caviar lime. Rich in organic citric acids, it breaks down dirt, eliminates dead skin cells, pollution particles, impurities and anything else found lurking on the skin. When using the cleanser, you only need to mix it with a small amount of water to create a creamy emulsion, whilst using this cleanser, at no point did it sting or tingle, instead it was just incredibly nourishing.
At the launch of these products, it was explained that by using Combination Hydroxy Acids (CHAs) they break down the adhesive bonds that bind dull, tired, deoxygenated dead skin cells together thus allowing them to be shed quicker. Once it has done so, left behind is vibrant skin cells which leave your complexion looking renewed. Improving your skin's texture, moisture levels and having removed impurities, your skin is then primed to better absorb other products that you put on to your skin - be it serums, moisturisers or oils. By allowing them to penetrate into the skin deeper and work more effectively it can change how well your make up applies too because no longer will it cling too and sit on dead and dry skin.
The second of the new launches is the Liquid Gold Ultimate Perfecting Mask which is described as being the ideal product to help your complexion look more luminous. It is said that from the age of 25 onwards the skin's capacity to regenerate itself begins to wane and as we reach our 30's, 40's and so on, the skin becomes increasingly dull looking, a bit lacklustre and wrinkles begin to make their appearance, as well as our collagen production, becoming less and less. Instead of wearing thicker foundation, over caking the makeup and hiding behind what is essentially a mask, Alpha-H wants to take a different approach - this mask.
At the launch of these products, it was explained that by using Combination Hydroxy Acids (CHAs) they break down the adhesive bonds that bind dull, tired, deoxygenated dead skin cells together thus allowing them to be shed quicker. Once it has done so, left behind is vibrant skin cells which leave your complexion looking renewed. Improving your skin's texture, moisture levels and having removed impurities, your skin is then primed to better absorb other products that you put on to your skin - be it serums, moisturisers or oils. By allowing them to penetrate into the skin deeper and work more effectively it can change how well your make up applies too because no longer will it cling too and sit on dead and dry skin.
The second of the new launches is the Liquid Gold Ultimate Perfecting Mask which is described as being the ideal product to help your complexion look more luminous. It is said that from the age of 25 onwards the skin's capacity to regenerate itself begins to wane and as we reach our 30's, 40's and so on, the skin becomes increasingly dull looking, a bit lacklustre and wrinkles begin to make their appearance, as well as our collagen production, becoming less and less. Instead of wearing thicker foundation, over caking the makeup and hiding behind what is essentially a mask, Alpha-H wants to take a different approach - this mask.
The Liquid Gold Ultimate Perfecting Mask is marketed as being an advanced home peel which blends Combination Hydroxy Acids with a nourishing base of Squalane, Shea Butter and Fision Hydrate (a moisturiser containing wheat acids and Hyaluronic Acid), together they create a product which is said to deliver immediate and intense long-term hydration to repair the skin's barrier function. I have combination skin which leaves me with an oily tzone and dry cheeks, so I often find I need the extra hydration. This mask is perfect for a treat once a week because essentially it is an at-home peel which doesn't have any downtime so after using, my skin doesn't look or feel sore, it isn't peeling and nor does it look flaky and in worse condition than when I started.
The Mask contains 20% Alpha Hydroxy Acids and is the highest percentage home peel that Alpha-H have ever developed. There is also the inclusion of Tazman Pepper which is extracted from the Tazmanian pepper berry and it helps reduce inflammation, tingling and redness in the skin. To be used as a once a week treatment by applying a thin layer to the face avoiding the eye and lip area, it should be left on the skin for a maximum of ten minutes. There is a very slight tingling sensation when you apply this mask and it is nothing to worry about, this just indicates that the actives are working. After ten minutes remove with lots of warm water and as with other Alpha-H products you should always wear an SPF, something you should do daily anyway, but definitely after using this. I have been using this once a week for the last 6 weeks and the biggest difference for me is the change in texture of my skin, no dead or dry skin on my cheeks or around my nose and whilst there was a tingling sensation, it wasn't in the slightest bit uncomfortable, it didn't sting and there was no more redness after using than my skin would usually have.
The final product I have been using is the Liquid Gold 24 Hour Moisture Repair Cream which is described as being a luxurious, transitional day-to-night moisturiser with contains handpicked ingredients such as Chia Seed, Squalane, Argan Stem Cells, Hyaluronic Acid, Avocado Oil, Matrixyl-6 Peptide, Lactic Acid, Glycolic Acid and 24 Carat Gold Flakes. The combination of Avocado Oil, Chia Seed, Hyaluronic Acid and Olive-derived Squalane immediately moisturise the skin, making it feel more smooth and supple. Naturally derived Glycolic and Lactic Acids exfoliate dead cells from the surface of the skin to give an instantly brighter appearance and light-reflecting 24 Carat Gold Flakes give radiance and luminosity.
To be used as cleansing, you should apply 2 pumps covering the face, next and décolletage. It works to brighten and enhance the appearance of lifeless, dry, ageing or sun-damaged skin with this nourishing moisturiser. The cream is also said to be particularly beneficial to apply to the neck and décolletage to help improve the appearance of crepey skin day and night. I first used this cream over a year ago (here) and I love how smooth this feels when applied to the skin and even more so, I love that it isn't thick or greasy and that it doesn't leave any hint of ever being on the skin. If and when you do use these products, you do need to ensure you use an SPF30 or more.
I am a huge fan of Alpha-H skincare and I love how my skin feels whilst I am using the products and they don't come overhyped or promising things they cannot do, what you see is what you get with Alpha-H and you can find the majority of the products on sale at Marks and Spencer, so they are also readily available too.
*this post contains PR samples and/or Affiliate Links unless indicated otherwise - you can learn more on my Disclaimer page here
