Monday 18 May 2015

bkr

It's not everyday you go to the launch of a brand new product and love it before you have heard anything about it. Well that is exactly what happened when I was introduced to bkr (beaker) a luxe, bubbly glass bottle that jumped out at me in Selfridges. Sitting there on a display stand in a variety of colours from your bright pinks to the neutrals that make you want to pick them up, touch them and make your own display.

Anyway, I was lucky enough to meet and chat to Tal Winter and Kate Cutler, the brains behind the idea who were just so lovely to chat too, answer questions about every aspect of bkr from where the idea came from, to its production and the celebrity following which by the way is huge, we are talking Gisele Bundchen, Blake Lively, Reese Witherspoon, Charlize Theron, Jennifer Garner, Jessica Alba, January Jones and Jamie Chung to name just a few!


What I loved was the main point, you can spend hundreds, possibly thousands of pounds on creams, lotions and potions to keep your skin in tip top condition but if you are not drinking enough water, then what is the point. Water is something we should all drink more of, I drink around 1.5litres of it per day and should drink more and if something as cute as bkr can encourage me to do that then I am ready to put my hand in my pocket and try it. Essentially that is what bkr is, a cute glass bottle, a very well made one, whose who purpose is to encourage you to drink more water, the more you drink the better you not only feel, but so does your skin, your eyes, your hair and your nails.


bkr
bkr
bkr
bkr

For me bkr is such a brilliant idea, it has a non-leak cap which means you can carry it around in your handbag without fear of it leaking and it has this cute little hook that loops over your fingers to help with the grip when you carry it around and who wants to hide such a cute bottle in  handbag anyway.

I did ask Tal and Kate where the inspiration came from for the colours and some of the bottle names and essentially the collections are based on runway trends in New York, London, Paris and Milan and the names are only ever given if they both agree and love it. So the bottle I was very kindly given is called Bambi and if I had to choose a bottle, it would have been this one for two reasons - firstly it is bright neon pink and who doesn't love the colour pink and secondly the black heart right in the middle grabbed my attention and it has an RRP £28.  It is described as follows:

"Inspired by a big fluffly bed at a five-star hotel, his XL hoodie over your tiny bikini, the sharing of a naughty secret at a dimly lit speakeasy, hosting the coziest afterparty. I know you should be going, but how can I send you out in that storm"

It is washable by hand or dishwasher but not suitable for a microwave, but it literally takes just a few minutes to clean, including the outer sleeve which is removable.

There are over 30 different choices when it comes to choosing your own bkr and there is definitely something for everyone and if it encourages me to drink more water than I already do, it gets a huge thumbs up!




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